Reiss SS12 Fashion Show

Last Thursday, on one of this years few snowy nights here in Boston we ushered in The Sunshine Season at Reiss on Newbury Street. The irony is not lost on me, friends, but it was still the most amazing night ever: Boston's glitterati  celebrated the snow with a night of models, music, gin cocktails, and Cali-inspired fashion from Reiss.

It was my first time officially styling and coordinating a fashion show, and my fellow partner in crime, Menswear Style Curator Jeff Lahans and I killed it! (If I may say so myself...) I had the best time ever, and I can't wait to do it again!

Models backstage (Photos courtesy of Scorpiondisco.com and model Jessica Clements, 2nd Photo, Center)

Photography by local fave Mitch Weiss

Menswear looks styled by Jeff Lahans

Makeup Artist Elena Kucerova with model Sarah Hughes (Maggie Inc)

Here are some runway images via Boldfacers, one of the partners of the evening:

Jeff Lahans, Mens Style Curator

Model Jessica Clements rocking an ultra-summery crepe maxi dress

Jeff Lahans of Dress Code Boston, me, and Nick Grover of Reiss 

The inspiration behind the collection was California 90's minimalism by way of 1940's poolside culture.

To. Die.

Get ready for Spring!

Cheers,
Renata